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Blog Archives

Cues to branding

Branding is one of those concepts that most business owners find confusing. Surely once you have a logo, you have a brand? Not so. The reality is that branding is far more than the symbol of a logo or the

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Posted in Branding

Why start up businesses should invest in branding

Branding is something that I am very passionate about. I believe that it is one of the most influential factors as to whether a business survives or thrives. Too often people start a business taking short cuts – especially when

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Posted in Branding, Graphic Design

White Space

White space is a designers best friend. Sadly it is often a clients biggest bone of contention. White space or negative space as it is sometimes referred to, is a design element that allows objects to breathe. It should not

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Posted in Graphic Design

white river design portfolio 2011

white river design portfolio 2011 We have put together a short video with examples of our work. Branding is what we love to do best, but are happy to help out with additional design projects such as packaging, newsletters, websites,

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Posted in Graphic Design