Brand Personality: The Ruler and The Hero
Nepean Regional Security (NRS) is the most awarded security company in the state. They are also one of our longest standing clients who have been focused on their brand right from the beginning. We have watched this business grow exponentially over the last decade and like to think that our creative input has assisted in cementing their brand in the minds of their clients and competitors.
We have gone with an optimistic blue rather than a serious, corporate dark blue. The logo resembles the shutter of a lens or a multi faceted eye to show that they are always watching over and protecting their clients. The image is strong and decisive, in control and well managed. We designed their logo, business cards, promotional folders and flyers to name a few as well as recently redesigning and launching their new website.
“WRD has been our sounding board since 2005 and I have always felt secure knowing that they have grown with us and molded us to have the wonderful branding that we have today. They are family, they are friends and to me, forever a part of NRS!”
Nepean Regional Security